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Why the Coast2Coast Ride?

“It’s not about the bike”, nor is it about who is on the bike. It IS about oral learners and what T4 Global is attempting to do, working with non-readers in Africa, Asia and the Middle East.

We have blogged, Facebooked, Tweeted, Instagramed and Youtubed our ride. At the end of the day, though, even those posts are designed to call attention to the huge underserved population of the unreached world that can’t, don’t or won’t read. We are not trying to solve the problem of illiteracy – we are just working with indigenous partners to ensure that the unreached don’t have a prerequisite of reading to understand the Gospel or information about health in their own mother tongue.

We are raising funds to address this huge task and awareness of the issue. Our goal is to raise $100,000 over the course of the 60-day ride to fund ministry to oral learners. That is a big number in a short period of time – and that is one of the reasons we are doing something as big as a coast2coast ride. Sometimes it takes audacious actions to accomplish audacious goals. Come join us on the journey – not just the ride, but the long-term goal of seeing all oral culture people reached with the Gospel!

There are two ways you can help us reach this goal – you can donate here and/or you can share this need with others. Sharing can be done old school (using the telephone, handwritten notes 0r, heaven forbid, speaking to your friends and family) or “new school” via Facebook, Twitter, etc! Watch our Facebook feed ( or Twitter feed (@t4global) for which programs we’re raising funds for on a given week of our ride.

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