My name is Ed Weaver and I am technically the leader of the band of brothers and sisters that make up T4 Global. By way of introduction, I am from a background of business – mostly in technology, such as software and hardware product management, business development and sales/marketing. I think like an entrepreneur and sometimes act like one too. Prior to merging my efforts in oral communication with T4 Global almost four years ago, I had been the founder of MPReach, delivering technology solutions (such as MP3 players sourced out of China) to organizations that had content to load on them that could then be used to reach people who couldn’t or wouldn’t read. E.G., the 60+% of the world that falls into that category. When I heard those figures in the spring of 2005, there was no doubt in my mind that my technology background could be used in reaching these people that were cutoff from the most critical information in the world.
Within a year, I heard of T4 Global – who was doing similar work, except that their expertise was more in the content production than in the technology. Since I was weaker in the content production and stronger in the technology, it seemed like an interesting partnership. The downside was pride. See – I was a founder of something that was important to me. It took about a year before I would meet with Pete McLain and Dr. Chuck Madinger to discuss a partnership. What came out of that meeting in June 2007 was a passionate desire to lay down our “arms” and join forces to reach more people in less time than if we worked separately and on our own.
Stay tuned for more history….